TYPOGRAPHY ART 223C
Art 223C - Type into Graphic Design
223C Typygraphy into Graphic Design prerequisites are Art103 and Art223A, or an approved typography course equivalent. In this course, technology and its application to typography and graphic design are examined. Digital applications as both technical and conceptual tools in the creative process are explored as methods for expressive type and graphic design solutions. Students enrolled in 223C should have complete understanding of type anatomy and classifications.
Course Objectives and Learning Goals
• Study of aesthetic function and visual relationships of type and composition
• Understand the role of typography for design development as well as methods and process for unique design solutions
• Develop and understanding of how digital and traditional design tools are used for expression and conceptual process
• Explore typographic and image hierarchy for structure in visual communications
• Comprehend a symmetrical and asymmetrical composition in a multiple page document or on screen
• Explore color theory and color schemes in relation to concept
• Develop time management and organization skills
• Develop presentation skills and professional work ethics
• Learn typographic syntax and visual semantics as a process and as a practical form of visual problem solving
• Explore typography and its relationship to image and symbol
• Demonstrate readability and legibility
• Explore digital applications and developing processes as they relate to concept, design, layout and production
• Explore appropriate and standard industry tools including Adobe XD, Adobe Dreamweaver, Brackets, Adobe Photoshop, Adobe Illustrator, Adobe InDesign
Final grades are evaluated based on three categories.
• Assignments and projects
Students are evaluated based on process and documentation completing assignments on time, idea/concept, originality, execution, detail and following the specifications of each project description. Student professionalism will be assessed by the code of ethics,attitude, attendance, work habits, participation and presentations.
Evaluated and graded on:
• Concept and design
• Layout presentation
• Attention to instruction and detail
Students are accountable for comprehending the written and verbal instruction for assignments.
Punctuation spelling, and proper grammar will be factors evaluated for projects overall grade.
Attention to detail on each assignment is critical. If you have a question or require clarification please ask.
A late assignment will be reduced by one full letter grade of the original grade received. Assignments may only be
(1 class day) late.
Assignment must be completed the class following the original due date, or you will not receive a grade for that project.
If the project is due on a Tues, the latest you may turn it in will be Thurs. You will not receive class participation for late assignments.
Projects may not be redone to enhance grade. Please make arrangement in advance if you have concerns about a deadline.
As we don't have written exam by the end of the semester, the last project must be turned on the last day of our class.
Therfore according to the calendar our final day for Monday/Wednesday class will be on Dec 10.
You will be informed in advance if this schedule changes.
We will have focus on 4 main projects and some smaller assignments:
1- Print project in 2 parts (We won't print them actually!))
2- Personal digital portfolio
3- Website for a client (Sketch, Wirefarme, Online result)
4- App for a client (Sketch, wireframe, functional mockup)
GRADES - 1000 points:
Project 1 ---------- 160
Project 2 ---------- 100
Project 3 ---------- 150
Project 4 ---------- 190
Assignments ---------- 320
Certificate ---------- 50
Presentation ---------- 30
Extra ---------- 20
All the projects will be graded according to their development. Therefor delivering the final result will not be sufficient for complete grade.
Try to execute all the steps and follow the progress path.
Critiques are very important in the development of your work as well as your professionalism. If you miss a critique you will miss valuable group interaction. You are expected to present your work and share your thoughts on the work of others. Working in class is the most important process to improving skills and learning. Be prepared to work each class and bring materials that pertain to the assignments.
You will present a typography topic by your choice in 5-7 minutes. This casual presentation will grade on content and presentation layout. You will choose your topic from your favorite typographers, advertisement agencies, graphic design firms or you can research on any topic related to typography. Try to work on less known designers or those topics they have been discussed less often. Incorporate your knowledge of design foundation and typography when you are making your slides. Feel free to use any presentation software; PowerPoint, Keynote, prezi,...
You will share your presentation file with your classmates. If you have any doubt about your topic, you can discuss your topic with me.
Class attendance is mandatory. If you have to miss a class, please let me know in advance. An absence may only be excused with physical verification. example: physician note accident report)
You may be withdrawn from the course if you miss 2 consecutive classes. Arriving late to class is defined as 10 minutes. Arriving consistently late or leaving consistently early will result in an absence. If you are late or miss a class, it is your responsibility to get the information from other students or arrange to meet during office hours.
Attendance is recorded each class and it is your responsibility to make sure you will be called.
You may be absent three (3) times inconsecutive. After three unexcused absences you will receive a .4 grade drop in the course for each additional absence.
The final course grade will be the average of the individual assignments in-class participation and attendance. Art students
must achieve grades of C (2.0) or better in all art courses.
An incomplete may only be given to a student that has completed acceptable work in the class and can no longer meet deadlines due to conditions beyond control. A condition must be verified. Example: an official letter from a physician. An incomplete will NOT be granted due to poor grades or multiple absences.
Please-no food or drinks in the computer lab
Mute cells phones during class, use phones outside if necessary
Personal music ok with headphones/ low volume during studio time
Bring a cutting surface for use with X-Acto blades if we need to work on paper
No spray mount or fixative in or around the buildings
All work must be original. Plagiarism (design or writing) will result in an "F'' on the project, and possibly a failure in the course. Use of imagery or existing art and written material must be approved by instructor No stock photography or clipart. You must be the creator of all text and imagery for this class.
Disability Support Services
If you require special accommodations, please bring this to my attention at the beginning of the semester Disabled Student Services is located in UH-101 (657) 278-3112.
Find more information on student rights and resources:
Thinking with Type, 2nd revised and expanded edition by Ellen Lupton
Solo Learn - sololearn.com
W3Schools - w3schools.com
Form and Communication 5th, 6th or 7th ed by Carter, Day, & Meggs
Lynda.com (access Lynda.com through Titanium student portal)
We will invest on some digital assets throughout the semester. For example you will need to acquire a domain name and host as your digital binder.
The rest of the tools you might need will find in your toolbox as general tools for any graphic designers.
Back-up device, USB drive, tracing paper, marker paper sketch pad 11x14, pencils, pens, markers, x-acto blades
601 North Placentia Ave, Fullerton, CA 714-528-8790
Art Supply Warehouse
6672 Westminster Blvd., Westminster, CA 714-594-9641
Lyon Art Supply
420 W. 4th Street, Long Beach
You need all of these: Photoshop, Illustrator, InDesign, Muse, Deramweaver, XD and Bracket
Adobe Creative Suite: http ://sts.fullerton.edu/software
Dropbox (basic plan): https://www.dropbox.com
CSUF Print Services
Digital Printing Services, CSUF Library, 2nd Floor
Available to all CSUF students through Titanium